Sunday, 1 September 2013

Virtual Hosting Makes Creating An Internet Presence Easier

By Max Pigford


Nowadays it is essential for any business to maintain a web presence, as so many people search for services or products on the Internet. Overseas most businesses have virtual stores, and South Africa is set to follow this trend. Virtual hosting provides a cost effective solution to hosting a website and avoiding all the associated maintenance and administrative problems.

This option is much cheaper than a dedicated server, but meets the needs of most smaller businesses and private individuals. It is surprising how affordable it can be to set up a website. If you are prepared to invest the necessary time, there are many packages which make it simple to build a very attractive page at low cost.

It is important to have a domain name, as this will be your address on the web. The price for this is very reasonable, and most hosting packages come with a free domain. Together with the name you will have an email address linked to the name, which will allow you to appear much more professional.

While costs might initially seem to be a major problem, the reality is that modern technology has reduced costs dramatically. There is a lot of website design software available free of charge, and can easily be found with a simple search. The monthly costs of having the site hosted are really very affordable, especially if you make full use of the opportunities presented for advertising on social media.

You need to be sure your service can be relied on, as surfers find a site that is down extremely annoying. Your uptime needs to be as close to 100% as possible, to avoid losing customers. A quick response is also important, as Internet users have very low attention spans and expect things to happen instantly when a key is pressed.

Other important aspects are the amount of space and bandwidth you will be permitted. These need to be generous, as it is surprising how quickly your usage will expand. Overseas the trend is to providing unlimited space and bandwidth even in very low cost service providers, as these are both much cheaper than locally.

It is certainly worth while getting your own website set up. You will be amazed at how much use can be made of it to drive business to your door. You might even consider setting up a virtual store to establish a higher profile. With affordable virtual hosting so easily available, it would be foolish to allow your competition to steal a march on you.




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