Sunday, 18 August 2013

Growing Your It Services Business Is Easy - Just Don't Ignore These!

By Joan Ames


Too many managed IT consulting services businesses start out with a lot of promise only to see a large decline in profits a few months later. This is most often the result of a poor planning and lack of support. Below are some helpful suggestions for aiding you in the planning process.

Take steps to reduce your risk and financial exposure. Where possible, negotiate a buyback provision in your contracts with vendors that requires them to repurchase products that are not sold. You can also sell items without having to first purchase them if you arrange to sell items on commission. You can also pay your employees a commission on sales of this nature.

Basing the sale of your product or service on emotions is always a good way to go. All you must do is make customers feel as if they have to have your product/service because it will make their lives easier/better/safer, etc. This is a way to guarantee a sale nearly 100% of the time.

Buy and personalize a pack of stress balls with your information technology consulting company name on there. This will come in handy especially if your local company works or sells to people in stressful jobs or environments. You can make them completely free, or sell them for a low cost, and you might be surprised in how fast these go!

When you are running a managed IT consulting services business, you must understand the term cash flow. You may think that profit is the same as cash flow but you would be incorrect. You never want to make a mistake when it comes to these words because even a small mistake can lead to financial disaster!

When you decide that it is time to hire new employees, you should create a list of the qualities that you are looking for. You can use this list as a checklist when comparing possible hires so you can figure out which ones would better fit your information technology consulting company. You should only hire employees that meet your qualifications; never settle.

Try a simple search using Yahoo to develop strategies for growing your managed IT consulting services business. Try seeking "franchise" and take a look at the results. Offering franchises for your business, where appropriate, is a wonderful way to expand and accelerate your growth. Consider McDonald's as an example of the tremendous potential for franchise growth.

Make use of daily coupon advertising sights like Living Social and Groupon to gain broad exposure for your managed IT consulting services business. This is a great way to breathe new life into your business, and create new customers for life! Make sure to share these deals with existing customers so they too can enjoy savings and pass along information to their friends.

While being a salesman means that you have to explain products to customers, it does not mean that you have to force products upon them. If a customer feels uncomfortable, they are very unlikely to buy the product. It is better to let the customer ask questions so that you can gauge how interested they are.




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