The Newest MVNO will operate on T-Mobile USA's GSM network. Customers will pay a $49 start up fee after which $49 monthly for service. They can use their existing unlocked GSM smartphones or buy an unsubsidized device from Solavei, which will range in price from $160 to $500. The first device may be the HTC One, but the organization will even sell a model from ZTE.
The service is currently in beta mode approximately two thousand users. Yet another 12,000 folks have signed up to join as soon as it officially debuts in the end of September.That participation from clients is the reason why Solavei not the same as other low-cost MVNOs. Since the company relies on customers to join up other clients, Ryan said the company will pay each client $20 for each and every "trio" or three customers that they enroll. Customers get paid if the people they register then register other people.
Former Motricity CEO Ryan Wuerch is getting back in the wireless game with the upcoming launch of New Company, a mobile virtual network operator with an unusual business model that will use its customers to tout its $49 per month unlimited voice, text and data plan to their friends and earn extra cash in the process.
Ryan said that the company plans to target the 70 million or so prepaid subscribers currently in the U.S., but he also sees opportunity in other areas, such as people who are coming off postpaid contracts. In addition, he expects some people will even break their contract with their existing operator once they realize that they can potentially earn back the money they lose from breaking their contract by referring to their friends.
According to Head of Products Jim Ryan, another former Motricity executive and the former vice president of data at AT&T Mobility (NYSE:T), the basic value proposition for the company is that consumers are hooked on data, yet data keeps getting more expensive. "We saw this as an opportunity. How can we do this more efficiently than a mobile service provider?"The conclusion was to eliminate some of the costs by not offering phone subsidies, reducing customer care costs by delivering the experience online, and getting rid of marketing and advertising costs by having the customers sell the service to their friends. "We will create a social commerce network that appreciates people's participation," Ryan said.
Solavei is well backed, having just sealed on its next round of financing; the business is valued at more than $120 million. Additionally, it comes with a high-profile board of advisors which includes David Limp, v . p . of Amazon, John Miller, primary digital officer at News Corp., and Sue Nokes, the previous COO of T-Mobile USA.
The service is currently in beta mode approximately two thousand users. Yet another 12,000 folks have signed up to join as soon as it officially debuts in the end of September.That participation from clients is the reason why Solavei not the same as other low-cost MVNOs. Since the company relies on customers to join up other clients, Ryan said the company will pay each client $20 for each and every "trio" or three customers that they enroll. Customers get paid if the people they register then register other people.
Former Motricity CEO Ryan Wuerch is getting back in the wireless game with the upcoming launch of New Company, a mobile virtual network operator with an unusual business model that will use its customers to tout its $49 per month unlimited voice, text and data plan to their friends and earn extra cash in the process.
Ryan said that the company plans to target the 70 million or so prepaid subscribers currently in the U.S., but he also sees opportunity in other areas, such as people who are coming off postpaid contracts. In addition, he expects some people will even break their contract with their existing operator once they realize that they can potentially earn back the money they lose from breaking their contract by referring to their friends.
According to Head of Products Jim Ryan, another former Motricity executive and the former vice president of data at AT&T Mobility (NYSE:T), the basic value proposition for the company is that consumers are hooked on data, yet data keeps getting more expensive. "We saw this as an opportunity. How can we do this more efficiently than a mobile service provider?"The conclusion was to eliminate some of the costs by not offering phone subsidies, reducing customer care costs by delivering the experience online, and getting rid of marketing and advertising costs by having the customers sell the service to their friends. "We will create a social commerce network that appreciates people's participation," Ryan said.
Solavei is well backed, having just sealed on its next round of financing; the business is valued at more than $120 million. Additionally, it comes with a high-profile board of advisors which includes David Limp, v . p . of Amazon, John Miller, primary digital officer at News Corp., and Sue Nokes, the previous COO of T-Mobile USA.
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